I ’ ve learned that I have to look at water , packaging and climate all together because I don ’ t want to set a goal that has an unintended impact
The company has also made significant progress in areas of CSR , from investing in renewable energy to working with farmers to improve agricultural practices . As of 2022 , 64 % of its global priority ingredient volumes were sustainably sourced .
Under Perez ’ s watch , Coca-Cola has continued to roll out groundbreaking initiatives and breakthrough technologies – from linking ESG goals to executive compensation , to investing in new recycling technologies and pioneering design changes to reduce packaging waste .
Like turning Sprite bottles from green to clear plastic to make them easier to recycle back into bottles and – in its latest sustainable move – introducing labelless packaging with laser technology .
As Perez puts it , “ People will no longer accept brands that are not doing things that are good for them .”
30 April 2024