From AI-powered sustainability software to launching the Collective Impact series, Datamaran CEO Marjella Lecourt-Alma shares her vision for ESG governance
DATAMARAN
From AI-powered sustainability software to launching the Collective Impact series, Datamaran CEO Marjella Lecourt-Alma shares her vision for ESG governance
Sustainability teams have often found themselves isolated from strategy, with the C‐suite lacking hard evidence on which ESG issues truly matter and why. Founded in 2014, Datamaran set out to solve this problem that many corporates still face today. Marjella Lecourt-Alma, CEO and Co‐Founder of Datamaran, describes the product suite as AI‐powered software that helps executives understand which sustainability issues matter most, based on real evidence. From the outset, the goal was to move sustainability beyond good intentions into the language of risk, opportunity and performance.
“ We wanted to make ESG objective and data-driven so it could truly reach the C-suite and boardroom,” she says. Back in 2014, this was a bold proposition. Sustainability was far from mainstream, and the idea that it could reshape core business strategy was still nascent in most sectors.
Marjella was frustrated that sustainability managers rarely had access to a CEO, a CFO or the board. After almost eight years at the Global Reporting Initiative( GRI), she had seen first-hand how voluntary reporting struggled to gain traction as a strategic priority.
52 April 2026