to make genuine impact . Our packaging journey over the past few years is a great example of this . We ’ ve made significant strides to look at how we use virgin plastics across the UK business including our recent paper packaging pilot for Mars bar in the UK , as well as Mars Petcare ’ s move to remove 180 tonnes of plastic from cans of Pedigree , Whiskas , Chappie and Kitekat in the UK every year .
It ’ s not been easy , but one thing we ’ re big on is transparency – we can all benefit from sharing lessons learned along the journey with each other across the business and industry . Our roadmap clearly and powerfully demonstrates what Mars is doing to help tackle climate change , at scale . In fact , our Mars Net Zero Roadmap serves as an open-source strategy that other companies can use to start making meaningful Net Zero action right now .
What many people don ’ t know is that we ’ re also a family-owned business and have been for more than a century . That means we have autonomy over the way we do business , always sticking to our Five Principles – Quality , Responsibility , Mutuality , Efficiency , and Freedom – guiding us to strive for a better world , placing great value on our relationships and responsibilities .
Looking at the road ahead , outlined in our new Net Zero Roadmap , we are committed to real , meaningful progress . For us , this means having both technical experts who know what works when it comes to sustainability and marketers who bring these ideas to life through our brands . Our Associates range from marine biologists to rice buyers , pet neurosurgeons and packing specialists – we have a huge breadth of expertise
Q . WHAT CHALLENGES DO THEY CURRENTLY FACE ?
» Balancing sustainability amongst many other competing business priorities and resourcing challenges can be difficult . But here ’ s the deal – businesses must keep sustainability front and centre to compete both for consumers and to attract and keep talent .
We know there is no place for exceptions or excuses and that we need to ensure performance is prioritised over promises . In developing our Net Zero Roadmap we found that our plans and targets were not only possible to deliver , with existing science and technology , but they were entirely affordable too .
There are no shortcuts here . We ’ re talking about big structural shifts that can take many years to come to fruition . While such challenges may impact the pace of
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