TOP 10 – SUSTAINABLE BRANDS

REVENUE : US $ 1.5BN EMPLOYEES : 3,000 CEO : RYAN GELLERT FOUNDED : 1973

Patagonia was founded to support adventures in the outdoors and has been a pioneer in protecting the environment . Since 1985 the company has pledged 1 % of sales to the preservation and restoration of the natural environment and founder Yvon Chounard encourages other businesses to do the same . The company says materials manufacturing accounts for about 85 % of its emissions every year , and it has been on a journey to reduce this for nearly 30 years . Patagonia started using only organically grown cotton in products made from virgin cotton in 1996 and aims to eliminate virgin petroleum material in its products by 2025 .

In 2022 Yvon announced he was transferring ownership of Patagonia to a trust and non-profit organisation to ensure all profits are used to fight climate change . “ While we ’ re doing our best to address the environmental crisis , it ’ s not enough ,” Yvon said about the decision .

YVON CHOUINARD FOUNDER , PATAGONIA

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