Sustainability Magazine December 2025 Issue 61 | Page 56

ARIZONA STATE UNIVERSITY
This engagement revealed how many cyclists remain unseen in city planning decisions. City officials were surprised by both the volume of bike traffic and the nuanced feedback, leading to new initiatives to improve infrastructure and safety. The project also spawned a startup, Street Counts, which uses AI and inexpensive camera technology to count cyclists – a tool the founders hope will be adopted by other bicycle-friendly cities.
How Homer Farms is solving urban food waste with circular innovation One of the Zimin Institute’ s flagship startup collaborations is with Homer Farms, which focuses on indoor vertical farming and circular economy principles. The Institute’ s partnership with Homer Farms began with a challenge familiar to many cities – the overwhelming amount of food waste generated by urban populations.

“ Phoenix and ASU together create a perfect living lab to demonstrate smart city technologies”

Gregory Raupp, Foundation Professor and Director, Zimin Institute