NET ZERO
“ Eight years ago we invested in a company that we are now subsequently buying sustainable aviation fuel from , which is a great example ,” Joe adds .
“ Hopefully 10 years from now we will have solved the cost curve challenge associated with technologies like direct carbon capture ,” he continues .
“ I think one of the best things that we can do now is help reduce that cost curve such that it becomes feasible for everybody to buy carbon removals , which is why we work both the demand and supply side .
“ On the demand side , we ’ re taking offtake of carbon dioxide removals
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and on the supply side we ’ re investing in those companies and providing technical support to be able to help them reduce their costs .
“ We have the ability to leverage our expertise to deliver societal value at marginal cost to us . I think it ’ s a really interesting opportunity .”
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