FOREWORD
NEVER MIND THE MISERY , ENJOY THE ENTHUSIASM
“ Misery loves company , but enthusiasm is infectious ”
It ’ s easy – and understandable – to be disheartened about the future of the planet .
The temperature continues to rise , while governments and individuals kick the global grenade down the road . It threatens to explode in the hands of our children and grandchildren .
But Sustainability Magazine strives to see the small wins and to focus on the positive work by the world ’ s biggest companies .
For three uplifting examples , I recommend :
• IBM ’ s CSO Christina Shim sharing her excitement about her work
• James Gowen , Faith Taylor and Subho Mukherjee talking up tech ’ s sustainability potential
• 3M ’ s Gayle Schueller loving every new sustainable solution in manufacturing ( also featuring Post-it Notes and Brillo pads ).
Misery loves company , but enthusiasm is infectious . Read on and catch the bug .
STEVEN DOWNES
SUSTAINABILITY MAGAZINE IS PUBLISHED BY
Steven Downes
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