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Aside from making easier the work of employees , technology is also serving to improve the quality of raw ingredients . ABI has pioneered an AI technology pilot , internally referred to as a “ brain ”, which is able to closely monitor the state and health of cargo as it is being shipped . “ We can measure the moisture content of the barley being loaded in Denmark , for instance , and then track that moisture content , based on factors such as weather conditions , all across the route from Denmark to Colombia . When the ship arrives , we will know that the barley arrived with X amount of moisture
“ My dream is to increase Mexican barley to the highest of international standards ”
— Gabriel Guzman Director , Raw Materials , Agricultural Development & Utilities AB InBev Middle Americas
JANUARY 2020