JUSTIN ZEULNER
SUSTAINABILITY STRATEGIES
JUSTIN ZEULNER
TITLE: PRESIDENT
State Farm Arena in Atlanta, for example, has diverted at least 90 % of fan-created waste from landfills since 2021, saving more than three million pounds of potential waste in 2023 alone.
The Portland Trail Blazers has launched the first full-venue reuse programme in American professional sport which has eliminated more than 320,000 single-use cups in a single season.
Meanwhile, the Los Angeles Clippers’ new Intuit Dome features solar panels that feed battery storage systems capable of sustaining the arena off the electrical grid for an entire match.
The programme’ s impact hasn’ t just been in the US, though: the effects can be felt all around the world. NBA Green has helped to develop eco-friendly basketball courts made from recycled glass in Madrid, while it has also established a sustainable basketball academy in Senegal.
COMPANY: THE WAVE FOUNDATION
INDUSTRY: SUSTAINABILITY
LOCATION: PORTLAND, OREGON, US
Justin is the Founder of The Wave Foundation and Pioneers of Sustainability. He is a recognized leader, change agent and innovator in the private, non-profit and philanthropic sectors. Along with his passionate leadership style and high-energy, authentic and contagious personality, Justin has helped create healthier, equitable and more sustainable communities across the planet.
During the 2025 NBA All-Star Weekend, more than 16,000 pounds of waste were diverted from landfill, while both the All-Star event and Global Games were powered entirely by renewable energy.
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