“The biggest ecological impact of running events is actually the fan travel”

Justin Zeulner, President, The Wave Foundation

The road ahead Though David passed away in 2020, NBA Green continues to grow and evolve under Commissioner Adam Silver’ s leadership.

The NBA Arena Sustainability Task Force, launched in April 2023, brings together all NBA venues to share best practices and accelerate progress.

The programme focuses on three key areas: eco-data collection and impact reduction, environmental and climate justice and education and awareness.

As Allen says, what began as“ the right thing to do” has become“ an essential business management obligation”.

Through NBA Green, the league demonstrates that sustainability and commercial success need not be mutually exclusive.

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