“ Make no mistake , we are at a cultural precipice in the history of civilisation and , for its part , this publication is duty bound to build a relationship with you , the reader . And , needless to say , I am determined to sustain it ”
FOREWORD
Story of our times
Hi folks – I ’ m John . I have a long history of reporting on this sector , from the corridors of Westminster to the institutions of academic research . In the past 15 years , it has been discombobulating to witness this subject go from a laminated sign niche to the agendasetting phenomenon of today .
“ Make no mistake , we are at a cultural precipice in the history of civilisation and , for its part , this publication is duty bound to build a relationship with you , the reader . And , needless to say , I am determined to sustain it ”
SUSTAINABILITY MAGAZINE IS PUBLISHED BY
I am delighted to be at the helm of Sustainability Magazine – a publication with a clear objective and , above all , a tremendous opportunity to guide , engage and inspire . After all , sustainability is a vibe which flows through every facet of our lives , impacting on the functionality of organisations , reforming our social infrastructures and influencing every human being on the planet – quite literally .
As we continue to wrestle with the international pandemic it is , perhaps , ironic that the ‘ Promised Land ’ of sustainability has been brought into much sharper focus , and the need to get there , more urgent . Verily , the last year or so has been the definition of a collective awakening .
To be sustainable has become an all-encompassing design for life ; an essential commitment to embrace change and a conscious cultural shift which will ultimately propel us , we hope , into a certain future . Diversity , equality , mental health , corporate responsibility and economic parity are now the de facto plot points as we navigate the new terrain .
In our workplaces , it is not about tolerance or box ticking anymore , but positive transformation and better performance through genuine inclusion .
Make no mistake , we are at a cultural precipice in the history of civilisation and , for its part , this publication is duty bound to build a relationship with you , the reader . And , needless to say , I am determined to sustain it .
JOHN PINCHING john . pinching @ bizclikmedia . com © 2021 | ALL RIGHTS RESERVED sustainabilitymag . com 5