Julia Pallé
FORMULA E
“ WE NEED TO MAKE SURE OUR HOUSE IS IN ORDER BEFORE WE COMMUNICATE ”
JULIA PALLÉ SUSTAINABILITY DIRECTOR , FORMULA E
Julia Pallé
TITLE : SUSTAINABILITY DIRECTOR COMPANY : FORMULA E
Pallé is a corporate social responsibility ( CSR ) expert and has spent over ten years in the motorsports sector , ensuring sustainability compliance across the board .
Her career began at Michelin Motorsport , where she carried out the first-ever Life Cycle Assessment of a motorsport tyre in collaboration with FIA . She was later recruited by FE to overlook its sustainability strategy in the lead up to its 2014 E-Prix in Beijing , China .
leverages his fanbase to remove plastic from the ocean . The Fanboost function of the event – a unique feature of Formula E – means that , for every ‘ fanboost ’ he receives , 10 plastic bottles will be removed from the ocean .
The team has partnered with a company called Tide , headquartered in Switzerland , which is responsible for the removal of plastic bottles from its other bases in Thailand and its new base in Indonesia . Mahindra funded the company ’ s extraction of one million of these bottles , which were sent to Switzerland to be processed and broken down for reuse in other plastic materials .
Promoting D , E & I and a socially-conscious motorsport FE is also going one step further to develop as an inclusive motorsport . For many years , the Formula series of motorsports has been dominated by male representatives and , in the true nature of diversity , equity and inclusion ( D , E & I ), the organisation ’ s strategy incorporates more opportunities for females to get involved in racing . The main programme is the Girls on Track initiative that encourages young females to get involved at a young age – from as early as eight years old .
“ I think inclusion is super important globally , and in motorsport , you can see it is predominantly a male sport . I think we
46 July 2022