FORMULA E
and some of them are obviously part of the formula E grid . Germany is such an important market globally , and , for us , it ’ s a no-brainer ,” say Longo .
“ That ' s basically the aim of Girls on Track : not only to become a driver , but also to become a journalist , an engineer , or a team principal .”
Planning and executing sustainable motorsports events is no mean feat , and it requires work on behalf of the entire team to ensure that host cities are on-board with the ethos of FE .
“ What ’ s important is we have to be in the right cities , which align to our value and the brand promise . Berlin fits that very well . We need to use venues that allow us to be flexible and Berlin very much offers that ,” says Jamie Reigle , Chief Executive Officer of Formula E .