CREDIT: SMURFIT WESTROCK
Embedding circular thinking across global operations Delivering a consistent sustainability approach requires robust governance. Smurfit Westrock relies on global policies supported by a comprehensive Code of Conduct.“ We do this through strong governance structures supported by global policies,” Garrett explains.“ Our standards are typically higher than regulatory needs.”
At the same time, local flexibility remains essential. Different regions face different resource constraints, regulatory environments and customer expectations. The company balances these factors through a combination of central oversight and local execution. Customer demand plays a key role in shaping this approach.
As businesses seek to reduce their environmental footprint, demand for sustainable packaging continues to grow. Smurfit Westrock’ s Better Planet Packaging initiative is designed to meet this. The programme focuses on replacing less sustainable materials with paper-based alternatives.
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