Sustainability Magazine July 2026 | Page 101

SUEZ GLOBAL
CIRCULAR ECONOMY
Exchange for Change says that the deposit will provide a sufficient behavioural incentive for consumers to return the containers, while being proportionate to the value of the product.
It conducted behavioural market research which found that deposit levels below £ 0.15( US $ 0.20) would not provide a sufficient incentive, while rates above £ 0.30( US $ 0.40) could provide too high of a cost to the consumer at the point of purchase.
Criticisms of the scheme DRS are already in place in more than 50 countries and territories around the world, with many achieving a return rate of approximately 90 %.

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HEADQUARTERS: PARIS, FRANCE NUMBER OF EMPLOYEES: 6,800 MARKET CAP: US $ 14.4BN NUMBER OF COUNTRIES: 40
Adam says that the introduction of DRS could bring benefits to the UK’ s waste management infrastructure.
“ The argument around DRS has always been twofold,” he says.“ One is litter reduction, because it’ s going to target things that we see in hedges, or in watercourses. I think the second argument being made is that the quality of the recycling is much higher, in principle, than in a mixed recycling bin.
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