“FUJITSU ’ S PURPOSE IS TO MAKE THE WORLD MORE SUSTAINABLE BY BUILDING TRUST THROUGH INNOVATION ”
GARY YOUNG BUSINESS OPERATIONS DIRECTOR FOR THE UK PUBLIC SECTOR
“ For organisations like ourselves , where you work in a highly competitive environment , there is not a lot to choose from between different solutions - there is not a lot of differentiation ,” says Gary Young , Business Operations Director for the UK Public Sector at the multinational IT equipment and services giant Fujitsu . “ Quite often people know what the win price is for a deal , within certain barriers . In reality , if you can outperform the competition from a social value perspective , that gives you an opportunity to be far more successful in the marketplace , which is why it has really become significant , and why it is really high on everyone ’ s agendas .”
Young ’ s role means he has become a spearhead for Fujitsu ’ s social value proposition , but this was not a big leap : “ When I was brought up to speed with the changes being made in procurement with respect to social value , I can ’ t tell you the glee that was on my face .
112 March 2022