par for the course with science based targets .” Of course , there is the argument – on the tips of tongues of all climate change naysayers – that integrating science-based targets into strategy will be a hindrance to success . It is a refrain often heard among those doubters who are hostile to the lessons of science .
Oded Fruchtman , the CEO of solar power company Bladeranger , has a riposte to this view : “ Adopting science-based targets as set out in the Paris Climate Agreement may entail some short-term costs for companies , such as investing in new technologies or changing business practices . In the long-term , it is likely that companies that are taking action to reduce greenhouse gas emissions will have an advantage over those that do not . This is because they will be better prepared to comply with future regulations and carbon pricing schemes , and they will also be able to tap into the growing market of low-carbon products and services . Additionally , companies that take steps to reduce their environmental impact may also see benefits such as improved reputation , reduced energy costs , and increased employee engagement .”
The pandemic was a double-edged sword in terms of science-based targets . On the one hand , economic activity across the world took a hit – something that reduced global emissions .
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