ADIDAS
TOP 10 – SUSTAINABLE FASHION BRANDS
02
Nine
WATCH
NOW
Educating through football
ADIDAS
FOUNDED : 1849 EMPLOYEES : 59,000 HEAD OF SUSTAINABILITY , NORTH AMERICA : JKARA SOLOMONIDES BRODY CEO : BJØRN GULDEN
out of 10 Adidas articles show environmental benefits compared to conventional articles due to the materials used and it has reduced greenhouse gas emissions per product by 15 %.
Adidas is also encouraging sustainability among its people . “ We empower our employees to become sustainability ambassadors , just as we invite consumers globally to engage and connect with us on the topic of sustainability ,” the company says .
The brand is a founding member of sustainable clothing initiatives including the Leather Working Group , Better Cotton and the Fair Labour Association .
“ Our company has set very clear targets on what we want to achieve , and we will do exactly that ,” says CEO Bjørn Gulden .
“ This industry , and especially Adidas , has done a lot of good stuff for the planet over the last 30 years .”
sustainabilitymag . com 31