JOE STURDY
JOE STURDY
TITLE : CO-TEAM PRINCIPAL COMPANY : TEAM BRADY INDUSTRY : POWERBOAT RACING LOCATION : GLOBAL
Joe has an impressive pedigree in motorsports , having worked with Red Bull Racing , Honda Racing , Renault Sport Racing and Sahara Force India . day-to-day for Team Brady . We were coming at the series from different angles . We collided , met in the middle and Team Brady was formed .
Ben and I were handed the boat keys on day zero , so we started from scratch . We had a team name and a team owner , but that was it .
I guess Tom valued our backgrounds . We ' d both worked at the highest levels in motorsport and we shared the vision that Tom has for positive change through sport .
How hands-on is the boss ? Joe : We speak with him and his team on a weekly basis , and he has a lot of trust in Ben and I to make key decisions . He is involved in all aspects of the team . If he ' s not making decisions himself , he ' s certainly giving us really valuable feedback on all aspects – whether it ' s the hiring of a junior mechanic , things to look for and values that he would want to bring into the team . sustainabilitymag . com 73