“ I spend a lot of time mentoring and supporting women coming up through our
business , because one of the big elements of diversity and inclusion is ensuring that there are visible role models ”
LIFETIME ACHIEVEMENT AWARD
Council Co-Leader Alex
Nicoll with Musidora Jorgensen , upon signing a high-level agreement with technology corporation Microsoft to formalise a working relationship to transform public services in the city of Aberdeen .
© Aberdeen City Council
She is an active mentor , coach and sponsor for women in male-dominated industries , primarily tech and sales .
“ It ’ s not only the right thing to do , it ’ s the smart thing to do ,” Musidora explains . “ Research has shown that
“ I spend a lot of time mentoring and supporting women coming up through our
business , because one of the big elements of diversity and inclusion is ensuring that there are visible role models ”
companies that invest in equality – such as diversity programmes and equal pay – and lead with values have a competitive advantage over those who do not .
“ I spend a lot of time mentoring and supporting women coming up through our business , because one of the big elements of diversity and inclusion is ensuring that there are visible role models that people can see and aspire to be like . That ’ s a big lever – you can ’ t be what you can ’ t see .”
While working at Salesforce , Jorgensen served as a member of the UK leadership team for the company ' s internal working group , which aimed to foster more inclusive hiring practices . She was an
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