117 in our approach to our packaging and products . It requires us to introduce new and innovative packaging materials and scale up new business models , like re-use and re-fill formats , at an unprecedented speed and intensity .”
Unilever ’ s endeavours in this area are backed by other concrete targets . 100 % of Unilever packaging will have sustainability or recycling information by 2021 , and 100 % of packaging will be recycling ready or reusable by 2025 . All rigid Plastic packaging will be 100 %
“ We can only eliminate plastic waste by acting fast and taking radical action at all points in the plastic cycle ”
— Alan Jope , CEO , Unilever
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