Sustainability Magazine November 2019 | Page 90

MICROSOFT
90 to typically low technology adoption rates by farmers , particularly in the developing world , where access to technology is often limited . To address these issues , Microsoft is working to enabling greater precision in farming with the use of AI through Farmbeats . This uses the company ’ s machine learning algorithms , together with lowcost sensors , drones , and other data to deliver actionable insights to farmers . Microsoft believes that this data , coupled with the farmer ’ s knowledge of his or her farm , can help to increase farm productivity while reducing
NOVEMBER 2019