SUJATA KUKREJA GENERAL COUNSEL & CHIEF COMPLIANCE OFFICER EXPEREO

AI / ML

specialist Expereo . “ In 2024 , sustainability and innovation go hand in hand , and the benefit of sustainable business far outweighs any initial investment or new processes required to make it work .”

Several factors are driving this integration of AI and sustainability , including growing environmental concerns , increasing regulatory pressure , evolving consumer expectations , heightened investor scrutiny and the potential for operational efficiency . To address these challenges and capitalise on the opportunities presented by sustainable AI , tech companies are adopting several strategies .

One tactic is integrating sustainability as a core principle from the outset of AI development . Vincent Caldeira suggests a comprehensive approach : “ This means integrating Sustainability Impact Assessments ( SIAs ) to evaluate the environmental impact of AI models during their development . This includes

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