SUSTAINABLE SUPPLY CHAINS
Another innovation is the baler, a machine that crushes waste into compact cubes, reducing the number of heavy goods vehicles entering the park to collect skips.“ If we can send pure blocks of aluminium offsite, we can actually earn money back on our recycling,” Sam notes.“ Recycling is my favourite thing!”
Supply chains to menu labels Food is often overlooked in festival carbon accounting, but AEG Europe is working to change that at LIDO.“ Every pint, every burger carries its own carbon tag,” explains Sam. Most traders are local, reducing transport emissions.
LIDO uses its programming to shift behaviours. For the first day, with headline act Massive Attack, the festival was entirely vegetarian and vegan, and AEG worked with all vendors to deliver plant-based menus.“ We’ re not saying meat eating is bad, but it has a huge carbon footprint,” Sam says.
For other event days, 20 % of the traders are vegetarian or vegan – AEG’ s highest yet. To educate festival-goers, all menu items are labelled A to E according to their carbon impact.“ We want people to be informed, so they know choosing steak over vegetables makes a difference.”
112 September 2025