Sustainability Magazine September 2025 Issue 56 | Page 145

ROHINI BEHL
With clear baselines in place, L’ Oréal has committed to ensuring at least 75 % of its ingredients come from renewable natural sources or recycled materials by 2030. Today, Ana says that 66 % of the company’ s ingredients already meet this criterion and 82 % are biodegradable.
Ana reveals the biggest challenge is scaling sustainable technologies at a viable cost.
“ It’ s a race against the clock with climate change,” she warns.“ We see incredible innovations in agriculture, sourcing and packaging. But bringing them to scale affordably, in a short time, is the real challenge.”

ROHINI BEHL

TITLE: HEAD OF SUSTAINABILITY FOR SAPMENA
COMPANY: L’ ORÉAL INDUSTRY: BEAUTY
Rohini leads L’ Oréal’ s future transformation programme across South Asia, Pacific, Middle East and North Africa. Before joining the company, Rohini held marketing roles at Unilever and Fonterra.
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