and now we also include the sustainability impact.”
Mars’ reformulation approach takes two paths – optimising current materials and exploring novel ingredients for the future.
Formulators in ROYAL CANIN ® have reduced rice usage in its formulas because rice has a higher impact on carbon emissions compared to other cereals – while ensuring that nutritional integrity is maintained.
For future formulations, Mars is researching alternative protein sources such as insects and microalgae. However, these alternatives must clear many hurdles before reaching products.
“ Our Petcare scientists are collaborating with worldleading experts to develop novel ingredients. Before we can add them to our pet food products we must ensure it’ s safe and tastes great for our pets,” Nici explains.
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