DIVERSITY & INCLUSION
and procedures , and executing more effective ways to reinforce equity and inclusion in all aspects of the business ”.
Around 40 % of individuals residing in the US identify as non-white , encompassing Black / African American , Hispanic / Latinx or Asian backgrounds . As per Nielsen data , this diverse demographic possesses a substantial purchasing influence – amounting to US $ 3.2tn .
It is therefore crucial for CDOs to prioritise the cultivation of a workforce that reflects the multicultural consumers the business caters to . It is equally essential for businesses to comprehend the presence and impact of their products and services in the market .
On a similar note , CDOs provide support and education to employees of all levels , including executive leaders . Many leaders and executives express a desire to recruit diverse talent but may lack awareness of how to actualise that goal .
“ DEI should have a defined budget that accomplishes what is outlined in the DEI strategic plan ”
TOIYA SOSA ASSOCIATE VICE PRESIDENT , CHIEF DIVERSITY OFFICER , RIVERSIDE HEALTH SYSTEMS
Promoting workplace DEI Creating a workplace culture that embraces DEI requires a proactive , multifaceted approach . Cultivating DEI involves implementing unbiased recruitment and hiring practices , providing training and education on diversity awareness and inclusion , and establishing employee resource groups to support underrepresented communities .
“ Recruiting diverse talent is critical to represent the diverse communities that we serve ,” Sosa says . “ Diversity representation and training can lead to businesses understanding the importance of offering services that meet the needs of everyone .”
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