PORSCHE
PORSCHE
HEADQUARTERS: STUTTGART, GERMANY
NO. OF EMPLOYEES: 42,000
1948
Porsche is founded by Ferdinand Porsche and his son Ferdinand( Ferry), with its first model the 356
MARKET CAP: US $ 19.4BN
NO. OF COUNTRIES: 120
Porsche’ s approach is to lead with technical excellence, ensuring that the transition to electric powertrains does not compromise the performance DNA of the brand. The new all-electric SUV, which premiered in late 2025, is the most powerful production model in Porsche’ s history. However, Michael is keen to stress that quality and technical excellence remain the primary drivers.
He says:“ We stand for uncompromisingly good sports cars that you want to drive yourself, that are fun, that convey performance and passion. And all this regardless of the type of powertrain.”
1964
Production begins of the Porsche 911 and the company establishes its own US distribution network
1972
Porsche opens its Research and Development Centre in Weissach, Germany, managed by Ferry Porsche
1996
The one-millionth Porsche, a 911 Turbo, is built
2010
Its first hybrid production vehicle, the Cayenne S Hybrid, is launched
2019
Porsche debuts its first fully electric vehicle, the Taycan sustainabilitymag. com 99