SUSTAINABILITY
48 meaningful discussions and action on how we can all be more sustainable in our design and use of packaging ,” says Berkenbosch . “ As leaders in sustainable packaging , we have a responsibility to address this challenge . Better Planet Packaging will help create the sustainable packaging solutions of tomorrow .”
For World Cleanup Day 2019 , over 8,000 Smurfit Kappa employees joined with family and friends across 28 countries to collect 10,000 bags of litter and put the Better Planet Packaging initiative into practice . As a company , Smurfit Kappa is committed to making its local communities cleaner and more sustainable places to live both now and into the future .
“ It is important to all of us that we live by our sustainability promise outside of work and have a positive impact on our local environments and communities . We are already looking forward to participating in the initiative in 2020 ,” says Berkenbosch .
As part of its Better Planet Packaging initiative , Smurfit Kappa North America has also become a Planet Partner sponsor of the Earthx2020 event in Texas that will bring together record numbers of concerned environ-
“ To really make a difference you have to talk to your suppliers , producers , retailers , and governments ”
— Arco Berkenbosch , Vice President , Innovation and Development , Smurfit Kappa
NOVEMBER 2019