Sustainability Magazine November 2022 | Page 88

COCA-COLA
to landfill . “ We are removing unnecessary and hard-to-recycle packaging . We want to make sure that 100 % of our packaging actually is recyclable .”
Coca-Cola Europacific Partners has increased the recycled content in its packaging to reduce the use of new material , including plastic made from fossil-fuels . Not only will this help increase the reusability and recyclability of its packaging , but it also aligns with the changing plastic packaging standards being put in place around the world . In Indonesia , the company joined with Dynapack Asia in a joint venture and built a PET recycling facility , Amandina Bumi Nusantara , with a capacity for 25,000 tonnes every year .
“ We have also built the social foundation Mahija Parahita Nusantara in Indonesia . This is a non-profit foundation in which we are working to try and improve the lives and welfare of the waste pickers that work in these communities . We want to ensure that we increase the quality of the collection for the feedstock of the Amandina Bumi Nusantara recycling PET .”
Another facet of Coca-Cola Europacific Partners ’ s commitment to sustainability is the work it undertakes with the local government to ensure that all the stakeholders understand their responsibility , working together hand-in-hand in addressing the collection of waste and the infrastructure challenges in waste management .
“ We educate , facilitate training , and conduct workshops to build this capability ,” says Karina . “ Our approach with the waste-picker community is not only to increase their welfare , but to also try to educate them .”
In an effort to do this , Coca-Cola plans to build a school for the children of waste pickers .
“ It ' s a long journey , but my personal belief is , actually , we can do it as long as we can work together with all the stakeholders ,” says Karina .
Coca-Cola and green energy Over in Pakistan , Coca-Cola is enjoyed by many in the primarily alcohol-free population , with Coca-Cola Pakistan boasting a revenue of US $ 19mn . As well as market success , the company ’ s presence here means that it has had first-hand experience of the importance underlying sustainability initiatives .
Devastating floods this year have left one-third of the country under water and caused thousands to lose their lives , with these unprecedented monsoon rains being attributed to climate change and linked to sweltering temperatures across much of the western world . It ’ s an issue of increasing importance everywhere , so Coca-Cola is keen to mitigate its emissions and utilise green energy .