EXECUTIVE INSIGHT of any sustainable agriculture programme. Farmers aren’ t prescriptive, so we can’ t look across the US and say‘ everyone must plant cover crops’ or‘ everyone must move to no-till’. That’ s not the right solution for every farm, for every field, or for every piece of a field even. It’ s really listening to what the farmers need and matching it with the expertise to try to optimise farming for them. That increases soil health and decreases the impact on the environment because ultimately, a century from now, they still want those farms in their families and they want them to be productive farms. It’ s important that we help them do that.
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