Sustainability Magazine June 2025 | Page 54

SUSTAINABLE SUPPLY CHAINS
“ We will be able to share the results and hopefully help shape the regulations so that in the future we create a level playing field for everybody where we are performing on track and being more sustainable as a sport.”
Sharing research and expertise goes beyond the industry. Kim believes McLaren’ s innovative tech and design features will continue to be picked up by the automotive industry.
She says:“ The fact that we’ ve used recycled carbon fibre on our car and proved that you can use it in a high performance sport like Formula One, then it’ s a great opportunity to demonstrate the art of the possible and to take those learnings and those iterations and translate that into the wider industry and other industries.”
That’ s entertainment and so much more If you still think F1 is just about fast cars and high-octane entertainment, there is still time to think again. Kim knows that there is much more to it.
“ The really exciting part of my role is to be able to give back and show that, yes, F1 is an R & D organisation and an entertainment industry.
“ That’ s what everyone goes to and what they see on TV, but actually behind the scenes there is so much we can do.
“ And I think, in the sustainability space, being able to be solutions driven and to be able to prove that there are things out there that we can do at a time when people may be losing a little bit of hope, is a really important message that we can share.”
54 June 2025